Lafayette Mittelstand Capital has acquired KNISTR (formerly Ingenico Marketing Solutions) from Worldline PAYONE Holding. The company is a leading specialist in loyalty SaaS and manages over 130 loyalty and gift card programs with more than 200 million customer accounts. KNISTR occupies a leading market position in Germany and is ideally positioned to benefit from double-digit market growth in the area of digital customer loyalty. A key core competency is the Data Science Competence Center, which generates measurable sales increases for retail customers through innovative marketing algorithms.
Lafayette Mittelstand Capital actively supports the management team in running KNISTR as an independent entity and accelerating the company's growth in a sustainable manner.
